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Laura Richards, Head Of Communications, Sunderland Software City

Laura Richards

Head Of Communications at Sunderland Software City

Sunderland, United Kingdom

About Me

My journey over the last few years has taken me all over the world - from working in TV production in London, to working in communications and marketing in Melbourne and Cambodia. 

In each role I've learnt new skills that I now apply on a daily basis in my role as Head of Comms at SSC. I am a communications professional with experience planning and implementing public relations campaigns, multimedia content creation, developing integrated digital marketing strategies, community engagement & brand management. 

I'm a self-confessed geek for all things 'brand' - from working with start-ups and helping them define their tone of voice & online personality, to sitting in restaurants discussing how on-brand the menu font is on a Friday night, I believe a cleverly-communicated identity is integral to a company's success. 

Laura Richards's Passles

Lessons from SXSW Pt. 2

So SXSW continued, as did the lessons and advice offered by an array of speakers. Among them were some pearls of wisdom:

  • Trust is one of...
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Lessons from SXSW Pt. 1

Hitting up SXSW has been a long-time ambition for me, so it is with great delight that I'm here for 2018. A bizarre mix of festival vibe...

Read More…

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